Blog

Would I lie to you?

· Blog, Client Videos

V03 – It takes courage to be honest, and humanity to do it well

I found that the last version seemed to have two ideas; honesty and doing honest feedback well. I’ve gone for the latter angle. Love to hear what your thoughts are. https://vimeo.com/122059995

V02 – would I lie to you?

The video is out of focus because I was standing away from the camera a bit too much. A nice visual reminder for where I’m at; the shapes are there but it’s still a bit fuzzy. Sorry about the swearing, lost most of it except the RTFM bit because I think that may be necessary. https://vimeo.com/121853623

V01

Still writing, so this is not about delivery but content. Would love to hear what your thoughts are on this! https://vimeo.com/121001501

Margaret Hepworth – The Gandhi Experiment

· Blog, Client Videos

  https://vimeo.com/120325228

Slow school promo videos

· Blog, Client Videos

Version  02 of the intro video

Still a lot of work to be done on the pacing, titles and audio but it’ll give you an idea on where we’re heading. Love to hear what your thoughts are! https://vimeo.com/120449762

What we do

https://vimeo.com/121638456

Client testimonials

https://vimeo.com/121755357

Sandi Givens video previews

· Blog, Client Videos

 

What do you do?

This is a draft cut of your video, so we’re still working on colour, audio and refinement of the cut. Love the way you come across! I think these will really help to make the penny drop with your audience. https://vimeo.com/119926336

What if everyone was the same?

https://vimeo.com/119926334  

Video Strategy Questionnaire

· Blog, Client Videos

 

Fill out my online form.
There are tons of Wufoo features to help make your forms awesome.

Damian – Money Talks

· Blog, Client Videos

 

One minute summary of Damian’s talk

https://vimeo.com/119414757

The psychology of connection – how we make decisions about who we trust

· Blog · , , , , , ,

 

Trust is about what the notes we don’t play

Miles Davis once said that jazz is about the notes you don’t play. Communication around building trust is not about more information: that will just overwhelm our audience.

How we decide who to trust

The people we want to connect with make decisions about who they trust based on what seems to be very little information: a short story, a few non verbal and visual cues. How does that work?

Thin Slicing

Thin slicing is the ability  to find patterns in events based only on “thin slices,” or narrow windows, of experience. Studies have shown that brief observations can be used to assess outcomes, at levels higher than expected by chance. thin slicing

How this applies to video

An interesting aspect of visual content is that we are surprisingly good at assessing someone’s skill level and intelligence. The research is mind boggling; humans can fairly accurately assess someone’s intelligence and personality just by looking at someone’s photo. We’re not describing prejudice here; this is measurable and the experiments have been repeated with similar results.

People behind the brand

We can use thin slicing and our ability to assess personality by communicating around the people behind brands. Staff profile videos are a great application of this; a 20-30 second video will give our viewers enough information to assess whether they’re a good fit with your culture and values. https://vimeo.com/99794385

Authenticity – you can’t control the outcome

To stick with the jazz analogy; if you write out the whole composition, it stops being jazz. Staff profiles can backfire if they’re overly scripted and contrived. If you do profile videos, you have to allow for variation and deviation. As long as you everyone on board  on values and your brand essence, diversity of delivery and opinion will only further strengthen your brand and the communication of purpose. https://vimeo.com/102607249

LinkedIn profile videos

Once you have the staff profile videos in place, you can greatly improve the impact you have by adding them to everyone’s LinkedIn profile. Here’s a tutorial on how to add a video to your LinkedIn profile.

Invaluable Life Lessons – How To Say I Love You

· Blog

 

Pearls Of Advertising Wisdom – How To Say ‘I Love You’

Who needs the great philosophers if advertising agencies bring knowledge and deep understanding right to your inbox and Social Media feed?

I love you?

Men, have you ever struggled with saying those three little words?

Not anymore!

Europcar has the answer. Forget that romantic boat ride or maybe doing the dishes for once.

True love is a rental car

Nothing says ‘I love you’ more than a rented Mercedes, and event that is followed by Jill’s sudden headache and a calendar event that reads ‘Intake appointment relationship counselling 9.00 Monday’. valentines day mercedes  

Happy Hunting

If things get desperate with the Valentine’s Day preparations, here are a few alternatives to start with: Sydney The bringing home bacon one looks promising, but that’s probably because I haven’t had breakfast yet: http://www.au.timeout.com/sydney/aroundtown/features/14067/valentines-day-in-sydney Melbourne Dessert crawl anyone? You know you want to honey. http://www.meldmagazine.com.au/2014/02/tips-for-perfect-melbourne-valentines-day/            

Video examples for karen Dunnicliff Sefiani Communications

· Blog, Client Videos

 

Video examples for Karen Dunnicliff

Our multi camera option These videos were created using the multicamera switching approach. http://vimeo.com/32976928 http://vimeo.com/58422843

 One camera plus a locked off camera

This is what a one operated/one locked off option looks like. https://vimeo.com/114753181

Other options – speaker highlights

An option would be to get the best quotes of the day and combine them into a highlights clip. We can quote based on the footage captured. This particular clip cost about $ 1500. http://vimeo.com/67054515  

Events – how to make the social

Here are some thoughts around social video options for events. https://vimeo.com/74801586      

Video examples for Spencer Lowndes Access Hardware

· Blog, Client Videos

Why I care about customer service – Spencer

https://vimeo.com/133950686

Mission statement v02

https://vimeo.com/123711859

Mission statement combined – draft

https://vimeo.com/120315645

Video Previews

https://vimeo.com/119716053 https://vimeo.com/119729734

Look and feel of the GM videos

Here’s what your GM videos could look like: https://vimeo.com/118878227 Or a more stylised approach: https://vimeo.com/118878226