To get the best value out of your shoot with the team we recommend capturing short vignettes where Digital Crew demonstrates knowledge and sound judgement. We did something similar with China Digital; you could get a lot of traction if you’re consistent about the message. These were filmed in a hallway at a conference so quality wise it was a compromise; we can make the Digital Crew ones look much slicker. https://vimeo.com/84089886 https://vimeo.com/84089887

1 minute videos – TEDx

These did very well on Facebook: 114.000 views in a week. What story can Digital Crew share that starts conversations? https://vimeo.com/176713828

Examples for Yow Conferences

April 25 · Blog, Client Videos

Case study – TEDx Melbourne

Here are some examples of work that would be relevant to your project. The aim of capturing footage at TEDx is to share the knowledge and to drive innovation, which I imagine would apply to Yow! too. We created a promo for the TEDx that puts emphasis on ideas which tends to get more shares on social: https://vimeo.com/173434557 This got some great traction on Facebook because it sparked conversations about adventurous minds.

Highlights reel

After the event we created this highlights video for their event that got about 25.000 views: https://vimeo.com/182789811/fa6d84cb88

Keynotes

They keynotes varied from 4000-80000 views: https://vimeo.com/178271815 And of course there was Kristine’s presentation! https://vimeo.com/183255180

1 minute vignettes

One interesting outcome of our TEDx project was the traction we got with our One Minute Thoughts pilot. The One Minute Thoughts got 114000 in the first week alone on Facebook. The reason is that short form content that starts conversations gets shared on Facebook, which rapidly expands the viewer base. https://vimeo.com/176713858 https://vimeo.com/175901512 What ideas could we share that will spark conversations with your audience?

Examples of other social media video vignettes

Here’s an example of how we approached this for the Walkley Foundation’s Storyology Conference: https://vimeo.com/182352472

Examples for Digital Crew Ophenia

April 12 · Blog, Client Videos

TEDx – Adventurous Minds

https://vimeo.com/173434557

Hands across the water

https://vimeo.com/196387061

Stories of team members

https://vimeo.com/199259864

Client testimonials

https://vimeo.com/196534421

Future social media roll out: 1 minute tips

To get the best value out of your shoot with the team we recommend capturing short vignettes where Digital Crew demonstrates knowledge and sound judgement. We did something similar with China Digital; you could get a lot of traction if you’re consistent about the message. These were filmed in a hallway at a conference so quality wise it was a compromise; we can make the Digital Crew ones look much slicker. https://vimeo.com/84089886 https://vimeo.com/84089887

1 minute videos – TEDx

These did very well on Facebook: 114.000 views in a week. What story can Digital Crew share that starts conversations? https://vimeo.com/176713828

Protected: METS Ignited

April 12 · Blog, Client Videos