Using a background and one shot to save on shoot costs. Creating simple, but effective video.
Edelman CEO Michelle Hutton
Maximising the value of the shoot
We recommend that you shoot additional content for future use so you can produce very cost effective future videos. Some angles you could take:
Create an evaluation of the report. How did people use it? What outcomes did you create for your client?
Create a ‘making of’ clip to create insight into what’s involved in the creation of the report and to build momentum for future reports.
Future content about sustainability. Although you may not be able to use this in the initial presentation, having key stakeholders talking about the environment creates a great opportunity to bring the ethos and drive behind sustainability to life further down the track.
Over to you!
We’re excited about the prospect of collaborating with you, let us know how you’d like to proceed.