It’s great to see so many people using the lockdown to get back on their bikes for exercise and transport.
I’ve never seen so many people on the trails. My worry is that all those ‘new’ riders don’t have the right skill set to rejoin traffic in a safe manner.
This is why creating social media content around riding safely is so important right now. Here are a few things we’re working on at Bikefilms at the moment to support the effort.
Here’s a video that’s part of a project we’re doing with the City Of Sydney and BikeWise to help riders be more empowered, confident and skillful when riding in traffic.
Here’s a video we created with BikeWise that was commissioned by the WA Roads.
A project we’re doing with the University Of Adelaide to promote safe driving around cyclists. These videos are being used in an online test that you can find on cycleaware.org.
One of the effects of the lockdown is that more people than ever are getting on their bikes. This is good news, but also a challenge.
The challenge is that we were already seeing a significant spike in injuries and deaths among cyclists in the months leading up to the Covid-19 pandemic.
This trend could be accelerated by more inexperienced riders entering the roads, especially if they keep riding after the pandemic subsides.
At Hunting With Pixels, we’re very passionate about making riding a bike the way it should be: fun, healthy and safe.
We want to use the spare capacity we have over the next few months to make a difference.
We’d love to talk to you on how we could collaborate on this.